FishPond USA is a recognizable brand in the fly fishing industry for its commitment to environmental concern and safety. This company is the maker of some of the award-winning vests, accessories, and fishing bags. Since its establishment by John LeCoq in 1999, who to date focuses on product quality, performance, durability and customer satisfaction.
In 2018, FishPond USA was awarded the Fly Fishers Conservation Award. LeCoq and his staff are conscious when it comes to environmental protection. They warp the whole idea in a notion that when consumers value something, it is normal that they will protect it. FishPond has worked to make this concern public to all consumers of their products through branding. It is on their website, tagged on every product and this has made it iconic. (more…)